STRATEGIC COMMUNICATIONS TRAINING
Craft strategic messages that resonate
You have a passion for the innovative work you're doing and a vision for the future. Your team has built a long-term and short-term strategy to get you there. And when it comes time to share that vision and communicate your strategy, your audience needs to get it. Building an effective strategic communications plan and messaging that resonates takes a well-designed approach.
Combat bias, evoke empathy, and leverage evidence
This training provides the skills participants need to target the right audiences with the right message, through the right mediums. Explore the ways you can combat bias, use empathy, and select evidence to craft messaging that sticks.
Understand audience attitudes, behaviors, or perceptions
Use purposeful tone and language that appeals to key audiences
Compel audiences towards desired outcomes
Communicate your organization’s mission and priorities in clear and compelling ways
Identify audience needs and priorities to craft impactful messages
Craft rhetorically effective messages that inspire action
Guide difficult conversations to communicate organizational priorities
ONLINE OR IN PERSON
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We also provide custom writing workshops and webinars that can be delivered in person or virtually. Reach out to share your interests and needs!