You searched for content strategy - Page 6 of 8

Exploring the Implications of Innovation with Zach Davis

December 14, 2020

“Why is innovation happening? I used to think that the answer had to do with necessity. That technology and innovation unfolded when people had something that they needed. The more I studied it, the more I realized that a lot of this innovation comes from: “why?” I was messing around with this. I wanted it. I was curious. I was interested. I didn’t intend for this to happen, this was serendipitous, this all just kind of came together” -Zach Davis, Senior Fellow at Lawrence Livermore National Laboratory

Innovation in Gaming with Maria McLane

December 7, 2020

“A novice or someone in an adjacent field oftentimes has the better perspective because they’re not so immersed in the day to day details and they can look at the bigger picture.” -Maria McLane, innovation project manager at the US Playing Card Company

Rejuvenating Innovation Visionaries with Gary Gray

November 2, 2020

“Sharing stories of the past and how great products were created helps inspire people to know and believe that they can do it too, that most of our innovations didn’t come from the top down. They came from the bottom up. It’s empowering. It motivates people to come to work because then everybody realizes they can make a difference.” – Gary Gray, vice president of Racing, Technology and Service for Indian Motorcycle Company, Slingshot, Polaris

Inspiring Insight-Driven Innovation with Sue Baggott

November 1, 2020

“It’s all about being super curious about the people that you’re serving. Deeply understanding their needs, what their current reality is, what the future experience could or could be, and then using that to set your innovation direction or your design direction.” – Sue Baggott, Strategic Innovation Consultant

Thriving in a Digital Age with Temi and Busayo Odunlami of Billion Strong

October 31, 2020

“Everybody and everything is moving towards a more virtual platform. We want to make sure that people who don’t have access to technology, have access to resources that will propel them.” -Temi Odunlami, Billion Strong

Corporate Culture Innovation with Darrin Murriner & Kirsten Moorefield of Cloverleaf

October 28, 2020

“If we talk about a team experience they’ve had and people tell us their own stories, then we can insert our story within that. That’s when people really understand what we’re doing, why it’s important, and why they need it themselves.” —Kirsten Moorefield, COO & Co-Founder at Cloverleaf

Cultivating Innovation Culture with Kate Maxwell of Raytheon Technologies

October 5, 2020

“Our focus was never about technology. It was always about people because they’re central to the innovation story.” —Kate Maxwell, Technical Director & Innovation Leader at Raytheon Technologies

Motivating the Innovator with Jim Rekoske of Ecolab

September 14, 2020

“Storytelling is one of the most under-appreciated aspects of how we have to drive innovations to success. If it’s not commercially successful, the innovation is just an idea. Making ideas commercially successful is really the spirit of innovation, and that innovation doesn’t happen if you can’t convey quickly and easily to those who will use your innovation, what it’s good for, what it works for, what problem it solves, and why it’s the right solution.” – Jim Rekoske, senior vice president of research, development and engineering at Ecolab

Search Results for: content strategy – Page 6